Designers and studios might be deeply familiar with Neue Helvetica, but it’s the product of a pre-digital era. Here are four reasons why it’s time to switch.
Monotype’s brand refresh needed to achieve the same consistency of communication that it champions for its customers. But what’s the answer when you’re a type foundry with literally tens of thousands of fonts to choose from, and multiple products and services to design for?
It’s safe to say that few people, if any, set out to commit copyright infringement. The reality is that most individuals and brands fully intend to pay.
This custom-designed font family, Alibaba Sans, will help partners and customers power on-brand designs.
Helvetica® is perhaps the best-known typeface of all time, inspiring designers across multiple generations and around the world. Recently, Monotype’s Studio team released Helvetica® Now, a reimagination available in three optical sizes - Micro, Text, and Display. Every character has been redrawn and refit; with a variety of useful alternatives added.
Choosing the right typeface can be a daunting task for any brand. At this year’s Adobe MAX conference in Los Angeles, California, we explored this topic in greater detail.
When designing with type, the use of numbers can take a layout from good to great. I’ll detail the four main styles below, what they look like, and how to use them to the best of their ability. I’ll also add a few tidbits of related information as we go.
With the “pace of privacy” accelerating, and a global conversation centered on individual data rights continuing to grow, Monotype is working to ensure we are best prepared to help our clients navigate the new normal. In this guide, learn about our approach to privacy regulations and how brands can use them to their advantage.
Monotype and Adobe are extending their long-standing alliance to make hundreds of additional fonts available to creative professionals through Creative Cloud, including classics like Arial and Times New Roman and more from the FontFont library.
We’d like to introduce the newest member of the Monotype team, Tom Foley. As Creative Type Director, Tom will lead the Studio team in London. He took a few minutes to talk about fonts, exciting challenges in type design, and why he loves DIY home renovation.
Fonts sit at an interesting intersection, somewhere between utility and beauty. They're part of the designer's toolbox, but go far beyond practicality—they have the power to provoke a powerful response.
The inaugural Brand Talks on the Terrace in San Francisco attracted an impressive room full of designers, creatives and marketers for an evening of discussion around building customer-centric brands and the role of type and user-generated content (UGC).
What does it mean to be believable? This was the core question explored by a trio of speakers at Brand Talks: Creating Connections, in New York City. The answer is simple: Actions speak louder than words. But for marketers trying to form genuine, lasting relationships with modern customers, embodying that ideal is more complicated than it seems.