Type resources for designers and brand owners

Tag: Brand fonts

51 articles

How a Move to Monotype Fonts Modernized Bauer’s Font Technology.

Bauer Media Group, an international multi-business company with hundreds of digital and print properties, implemented Monotype Fonts to serve fonts to hundreds of teams and thousands of employees across the world.

Everything old is new again: a deeper look at nostalgia in design.

Over the past year or two, nostalgia has become a fixture in design of all kinds: typography, fashion, furniture and beyond. We take a look at the complex relationship between reviving heritage design elements and the history they come from. 

Webinar: Variable fonts, the brand opportunity.

As businesses continue to ramp up their digital offerings amidst the Covid-19 pandemic, many designers, brands and agencies are turning their attention to variable fonts. But for many, the question remains: What are variable fonts, and what is the potential of variable fonts to transform how we are communicating on the web?

Do sci-fi fonts work in the real-world future?

In a recent episode of our Creative Characters podcast, the conversation centered around how the futures we envision aren’t always practical for the reality we live in – both in sci-fi films and fonts in car dashboards. 

Design by trial: Creating meaningful connections in virtual worlds

Elizabeth Ann Clark, Chief Creative Officer at virtual reality studio, AEXLAB, talks about the power of VR in social contexts, some of her favorite design tools, and how her team came to select a student-designed typeface for the face of their flagship game.

Amalia. The new custom typeface for Raiffeisen Bank's brand evolution.

In our latest Studio connection session, Emilios Theofanous, Senior Type Designer at Monotype, and Tom Foley, Creative Type Director at Monotype, are joined by Martin Kofler, Digital Brand Lead at Raiffeisen Bank International. We explore the role type played in Raiffeisen’s recent brand evolution, and we discuss the collaborative creative journey in creating their custom typeface ‘Amalia’.

The Hundred

The England and Wales Cricket Board (ECB) have reimagined Cricket with the introduction of a new competition; ‘The Hundred’. Monotype collaborated with FutureBrand London to create a bold and confident typographic identity aimed at shifting perceptions to attract a wider audience to the game.

What is the new normal?

Juan Villanueva, Type Designer at Monotype was interviewed by Print Magazine to discuss his thoughts on what the new normal could look like post-pandemic. Thinking introspectively, Juan was asked how his ‘old normal’ differs from his ‘new normal’ in his creative work and lifestyle. Check out the below to explore Juan’s thoughts - and ask yourself does post-pandemic mean ‘the new normal’ or ‘the next normal’ to you?

First published on Print Magazine.

A new brand identity for Atlantis Resorts.

Futurebrand and Kerzner International asked Monotype Studio to help refresh the brand identity for Atlantis, the beyond luxury hotel brand which operates both The Palm and The Royal in Dubai and Sanya in China. This is the first brand update for the group since the opening of The Palm in 2008 and is a move to unify the visual brand across all properties.

A new typeface brings digital clarity to Mind’s mental health mission.

After years of campaigning to improve awareness and understanding around mental health, the time had come for charity Mind to update its iconic visual identity. The ‘squiggle’ logo is widely recognised in England and Wales, but social media and other digital spaces were creating new demands on the organisation. In partnership with agency DesignStudio, Monotype Studio developed Mind Meridian – a modified typeface which puts warmth and accessibility at the heart of the brand.  

 

The new voice of O2 - Custom typeface

Monotype’s Creative Type Director Phil Garnham, is joined by O₂ and their brand agency to discuss O₂’s new custom typeface, with an in-depth look at how this has propelled O2 to become a more digital and contemporary brand throughout different markets.

A talk with Tom Foley on trends, the possible decline of Sans Serif, and what makes a type timeless.

Creative Type Director, Tom Foley, sat down Antalis Creative Power to discuss the 2021 Type Trends report, the state of Sans Serif, and consider what makes a font timeless in his latest interview.

First published on Antalis Creative Power

 

Webinar: Variable fonts, the brand opportunity.

As businesses continue to ramp up their digital offerings amidst the Covid-19 pandemic, many designers, brands and agencies are turning their attention to variable fonts. But for many, the question remains: What are variable fonts, and what is the potential of variable fonts to transform how we are communicating on the web?

Sustainability: a way forward for brands, a challenge for design.

Today, it is a moral imperative that companies and agencies prioritize sustainable, environmentally friendly principles and practices. More and more consumers are demanding that brands act responsibly when it comes to environmental concerns. But what role does visual communication play in this topic, and how can type and design contribute to good sustainability practices?

Soft serve digital and the importance of nostalgia during a crisis

Phil Garnham, Senior Creative Type Director at Monotype Studio explores the evolution of type in digital and celebrates the heritage at the heart of the Burger King rebrand.

First published on BITE

Webinar: Variable fonts, the brand opportunity.

As businesses continue to ramp up their digital offerings amidst the Covid-19 pandemic, many designers, brands and agencies are turning their attention to variable fonts. But for many, the question remains: What are variable fonts, and what is the potential of variable fonts to transform how we are communicating on the web?

Logo design for Ila.

Monotype’s Creative Type Director Phil Garnham discusses the role of lettering in logo design with Superunion, one of our agency partners, with a real case example we worked on together.