Featured article.
Designers and studios might be deeply familiar with Neue Helvetica, but it’s the product of a pre-digital era. Here are four reasons why it’s time to switch.
How do you choose a typeface when you’re the world’s biggest font foundry?
Monotype’s brand refresh needed to achieve the same consistency of communication that it champions for its customers. But what’s the answer when you’re a type foundry with literally tens of thousands of fonts to choose from, and multiple products and services to design for?
2019 Type Champions
Monotype is thrilled to introduce the inaugural recipients of the Type Champions Award, a new program that recognizes brands for their creative, innovative, and memorable use of typography in developing and maintaining their brand identities.
In our on-demand era, creative asset licensing is more challenging than ever.
It’s safe to say that few people, if any, set out to commit copyright infringement. The reality is that most individuals and brands fully intend to pay.
Good Type series
Good type respects its elders.
Every font has a piece of history associated with its creation. Much as elements of ancient myth and folklore re-emerge in today's popular culture, so do glimpses of designs from decades ago find their way into new fonts.
Good type has a voice
If fonts could speak, what would they say? It's a strange question to ask but essential to consider when faced with thousands of potential designs, and the need to find a font that conveys your message clearly.
Good type reads to you.
Conveying a message with clarity means finding a typeface that's effortless to read. That goes a step further than making sure people can interpret it with ease.
Alibaba Groupʼs new typeface brings beauty and simplicity to company’s ecosystem.
This custom-designed font family, Alibaba Sans, will help partners and customers power on-brand designs.
Meet Madera.
Malou Verlomme’s Madera is a fresh addition to the popular geometric sans serif font genre, intended as a go-to typeface for branding and visual communication.
Meet Walbaum.
Monotype’s Walbaum typeface is the modern serif font to beat all modern serifs. Freshly restored by Monotype, this updated family oozes charm.
Featured video.
Helvetica® is perhaps the best-known typeface of all time, inspiring designers across multiple generations and around the world. Recently, Monotype’s Studio team released Helvetica® Now, a reimagination available in three optical sizes - Micro, Text, and Display. Every character has been redrawn and refit; with a variety of useful alternatives added.
Good type is a global traveler.
More than ever, type needs to travel. Doing business around the world is a necessity for many brands, meaning typefaces need to speak enough languages to work across the globe.
Talking creative collaboration with UK Type Director Tom Foley.
Today’s creative departments and agencies have their hands full. Marketing in the digital age is a constant juggling act, and requires more improvisation and adaptability than ever before. No surprise, then, that’s it’s also more important—and more difficult—than ever to keep your teams aligned and working together.
The City of Lights hosted its first Brand Day.
On February 21, hundreds of creatives and brand managers came together to listen to seven speakers from today’s most influential groups in France and internationally. Their talks brought creativity to the heart of brand strategies and explored the design and content challenges of successful modern brands and how it helps deliver impactful customer experience.
Good type is a team player.
Pairing typefaces is one of the more challenging tasks a typographer faces. It's a much-debated subject, and every designer will have their own approach, but there are some key guidelines that can help make the choice less daunting.
Is the text on your website ADA accessible? Part three: Live text.
In this three-part series, we’ll show you how fonts can help your website follow the standards established by the Americans with Disabilities Act.
Is the text on your website ADA accessible? Part two: Contrast.
In this three-part series, we’ll show you how fonts can help your website follow the standards established by the Americans with Disabilities Act.
Good type is family.
A good typographic system is like a family—and just like people, it comes in all shapes and sizes.
Is the text on your website ADA accessible? Part one: Color.
In this three-part series, we’ll show you how fonts can help your website follow the standards established by the Americans with Disabilities Act.
Choosing Custom, Modified, or Library Type.
Choosing the right typeface can be a daunting task for any brand. At this year’s Adobe MAX conference in Los Angeles, California, we explored this topic in greater detail.
