M&M’S® has been bringing people around the world together for more than 80 years. This year, the iconic brand got a modern makeover, with a revamped purpose of creating a world where everyone feels they belong. Other changes include a fresh look and updated personalities for the famous M&M’S characters; a more inclusive and welcoming tone of voice; and a new, attention-grabbing typeface called All Together — a large, warm, playful, and conversational family.
Long gone are the days of zipping up folders of font files and sharing them across your organization, or even messier, embedding fonts in documents in the cloud in hopes that the design remains intact. We recently announced an expanded set of licensing rights which allows all employees within an organization to access Commercial Production Fonts in their desktop environments.
This week we’re welcoming Andrew Krivine, author and punk rock collector, alongside Michael Worthington, faculty at CalArts and co-founder of Counterspace. The creative duo is here to tell the tale of how they co-created the largest exhibition of punk and new wave graphics ever shown on the West Coast.
Over the past four years, we’ve been lucky to forge a reciprocal partnership with the Limerick School of Art & Design / TUS in Ireland. Both Creative Type Directors Tom Foley and Emilios Theofanous have now participated in workshops and modules at the leading fine art, design and creative media school. This year’s students were asked to write a message platform for one typeface and build a marketing plan and design assets to promote it in digital or print media.
Everyone knows the saying, “what’s on the inside matters most.” Sure, a person’s character is more important than what they look like, but how does this relate to branding? A brand needs to look and act a certain way to engage with its audience, right?
Modern rebrands aren’t as simple as they used to be. In this webinar, Monotype’s Type Director, Tom Foley, is joined by Rick Sellars, Creative Director at Interbrand London to discuss the ins and outs for a successful rebranding.
Modern brands are not static, stationary objects. Today’s brands need to be agile and adaptable, permanently poised to respond to shifts in consumer expectations, emerging technology, and opportunities in other regions and languages.
James Sommerville talks through his career, from Prince Charles and Attik all the way through Coca-Cola, and shares his perspective on design and branding.
Mark Borden, Editor-in-Chief and Head of Creative Strategy, House Industries, shares his perspective on the critical role of type in branding and culture. Learn more about Brand Talks here.
We’ve spent a lot of time thinking about the effect the pandemic has had on the collaborative process that drives creative work at companies everywhere. Here are some ideas about where things could be heading.
Phil Garnham, Senior Creative Type Director at Monotype Studio explores the evolution of type in digital and celebrates the heritage at the heart of the Burger King rebrand.
First published on BITE
In this week’s episode, Monotype Type Director, Terrance Weinzierl has an inspiring conversation with designer, educator, and design thinker, Adam Weiler, who currently leads the social innovation program at Steelcase, a furniture company founded in Grand Rapids, Michigan.
From alternates to X-height, this list of typography terms and definitions covers just about everything you’d want to know about fonts and typography.
Font superfamilies are vast collections of type that can meet a multitude of needs without compromising on consistency. But what defines a superfamily, exactly?
A letter is more than the sum of its parts, but sometimes it helps to know what those parts are called. And it may not surprise you to learn that in a field as meticulous as typography, every little piece of a letter has a name.
This week’s guest is passionate about designing for change. We’re welcoming Nathan Lance, creative director at Leap, a B Corp certified design agency in Truro, England. Nathan is here to spill the tea on eco-friendly design, sustainability, and brand transparency.
This week we’re welcoming Andrew Krivine, author and punk rock collector, alongside Michael Worthington, faculty at CalArts and co-founder of Counterspace. The creative duo is here to tell the tale of how they co-created the largest exhibition of punk and new wave graphics ever shown on the West Coast.
Can you have a movement without a typeface? Uncover the story behind the NYC Pride rebrand, it’s mission to inspire, and learn how such an iconic typeface plays a fundamental role for their event.
Join Lippincott, NYC Pride and Monotype for this interactive webinar. We examine how Lippincott and Monotype captured the spirit of the organization’s home city, and how the new design celebrates and unifies the power of the LBGTQIA+ community. We explore how design choices can invigorate themes like accessibility & inclusivity and discuss how to apply them in your next project.
This week we’re joined by award-winning creative Cristina Pandol, VP Creative at Westbrook Media, an entertainment company founded by Will Smith and Jada Pinkett Smith. Tune in as our own Bill Connolly talks to Cristina about her experiences as a creative from growing up multi-cultural to her short-lived allergy to entertainment. Listen until the end to hear their favorite advertisements.
The right typeface for your design can truly set you apart, yet there are hundreds of thousands of fonts, and each is crafted distinctively. So how do you know you found the right one?
It’s no secret that the environmental impact of minting, bidding, and selling NFTs is significant. Environmental considerations were at the top of our priority list as we began exploring this through our partnership with KnownUnknown and eventually led us to select Avalanche as our NFT platform. Read on to learn more.
This week’s episode features the first ever guest from Monotype, our very own Juan Villanueva, a senior type designer on the studio team. Outside of the work he does designing typefaces for clients like M&M’s, Tencent and Google, Juan leads a busy life as an educator and active member of the design community in NYC. Listen to the episode for more.
Can fonts influence our response to taglines and slogans? Can they encourage us to perceive a company logo in a more positive way? Do they really build trust between brands and consumers? Watch our webinar to learn more.
This week’s guests are Jennifer Sagalyn, Director of Strategic Partnerships, and Joanne Becker, Assistive Technology Support, Training and Testing Specialist at Perkins Access. Perkins Access is an organization whose mission is to build a more accessible digital world for all people, regardless of their abilities.