10 articles

Why Type? The Role of Type in Branding.

From brand strategy to sonic branding, learn why typography plays a significant role in your brand development.

Monotype’s Senior Director of Brand James Fooks-Bale and Creative Type Director Tom Foley will guide you through what brands need to deal with today’s digital world, and into the future.  


Monotype X R/GA: Variable fonts as a brand enhancer in the digital world.

On the back of recent advancements in type technology, we explore how a leading agency, R/GA, have deployed variable fonts as a key strategic aspect of their rebrand. Even better, we identify the tangible victories they have achieved through this transition.  

Join Terrance Weinzierl from the Monotype Studio and Lars Hansson from R/GA for this interactive webinar, as they delve into the grand spectrum of possibilities that variable fonts will offer creatives, brand teams, and digital marketers in the digital world. In this 60 minute interactive session you’ll discover:

  • An introduction and the basics of variable fonts for brands and creatives.

  • How to unlock another level of design - how creatives can harness variable fonts to create dynamic content

  • How your digital and brand teams can harness the power of variable fonts

  • The challenges, opportunities, and outcomes of R/GA’s variable font implementation and rebrand 

Monotype Fonts: Best Practices for Frictionless Creativity

Join us for this LIVE webinar to meet the experts behind Monotype Fonts as they guide you through best practices to get the most value out of the platform. We’ll share best font management practices, workflow and collaboration optimization, and new product roadmap updates. 

We’ll review: 

  • Compliance and font license cost management

  • Faster search and discovery tools

  • Creating brand standards

  • Creative workflow optimization and team collaboration


Shutterstock x Monotype: 5 design trends to watch in 2021.

The future looks bold, bright, and breathtaking. We have seen the best of people at the very worst of times and despite a year like no other, it is a truly exciting time for the creative industry. As consumer sentiment and behavior continue to evolve, brands need to adapt, adjust and find new ways to differentiate themselves and connect with customers.

Join Monotype & Shutterstock on this live webinar and discover the trends driving branding and design today, and take a look at what’s on the horizon for 2021 and beyond.

What you can expect:

  • A deep dive into today’s major trends in design, typography, photography, and other branding elements.

  • Insight into changes in consumer behavior, technology, and design innovations that will shape the years to come.

  • How to be adaptable and flexible in a rapidly changing market



Netflix x Monotype Fonts Library 101

Please join the Monotype team for an overview of the Netflix Monotype Fonts library. The Monotype Fonts library is Netflix’s most secure font library resource, with over 29,000 fonts that are cleared for any and all Netflix use cases; it should be considered your go-to when in need of fonts.

Topics discussed will include:

  • Font Searching - Functionalities & Searchability.

  • My Library - A Font Archive.

  • Open Q&A.


Webinar: Type Trends: 2021 and Beyond

After a year like no other, and with an ever-changing future ahead, it is truly an exciting time for the creative industry. Consumers and brands are looking to creatives to find and define the balance between our rapidly digitizing lifestyle and an equally strong yearning for something tangible.

Join Charles Nix and Phil Garnham from the Monotype Studio for an in-depth look at the typographic trends that have emerged from this experience. In this 45-minute interactive session, you’ll discover:

  • How advancements in technology have influenced new uses of type

  • How human influence and world events inspire creative themes

  • How brands are using type to connect with today’s consumers

  • A glimpse into the future of typography


We are thrilled to see this webinar series coming to Russia for the first time.

Our Monotype webinars are developed by creatives for creatives with the purpose of gaining practical and valuable knowledge on the visual components of brand communication through  interactive presentations.

Our speakers are from internationally respected brands and agencies and deliver talks to stimulate and inspire the marketing and creative communities. It is a creative networking platform where vision and knowledge transfer are the key focus.

We are thrilled to see this webinar series coming to Russia for the first time.

Join Monotype and Paratype to learn about:

  • What does the future of brand design look like? 

  • How does the current pandemic affect it? 

  • Can designers develop a visual identity in a sustainable way? 

Monotype Fonts: 2021 Product Roadmap

Join us for this LIVE webinar to meet the experts behind Monotype Fonts and get a first-hand look at the new features available now or coming soon in 2021. We’ll share 2020 customer trends, 2021 plans and an exciting new beta program. This is a great opportunity to learn what’s coming and to provide feedback that will influence the evolution of Monotype Fonts. 

 We’ll review: 

  • 2020 in review: insights on enterprise font management and discovery

  • Product focus areas for 2021

  • Monotype Fonts, what’s behind the new name

  • Intelligent Type Assistant beta program




How Type is Adapting to the New Normal.

Join us to discover insights into the evolving world of fonts from our Sr. Director of Brand, James Fooks-Bale. We’ll discuss the four main areas of change to anticipate in the font industry, and how type design can help your brand reflect its core values.

In the webinar you’ll discover:

  • The importance of fonts to your brand value

  • How type and design can properly reflect your core brand values

  • Four areas of evolution in the type industry 

L’ORÉAL’s Brand Review.


Our Brand Reviews are made to help you get a tailor-made aperçu of your brand’s font usage across the board.

  • You could have more control of your brands visual identity

  • We can guide you to understand your digital font ID

  • Together we can validate your font strategies and explain how you can maintain them


Now more than ever, brands need to connect with a global audience and integrate multiple physical and digital touchpoints. By filling this form, you’ll get a brief preview of a Brand Review and we would love to discuss with you the brands under the L’Oréal umbrella.

We’re here to help! 

Contact us at [email protected]

The Monotype team.