Tag: Brand fonts29 articles
Ahead of her keynote at Brand Day London, we caught up with Alex Mecklenburg to talk branding, innovation and customer experience.
Olapic and client NH Hotel Group tell the story of the hotel chain’s journey to bring customers into their marketing by leveraging user-generated content.
Design agency Strichpunkt talks through the unorthodox approach to their award-winning redesign of Audi at Brand Day London.
The decision to update your brand is rife with uncertainty, especially in our fast-paced, ever-evolving modern world. When is the right time? Is there a right time? Can you truly update for the future, or will you always feel two steps behind?
Building in-car technology that offers a balance of information and entertainment is critical for today’s auto suppliers. Drivers expect car HMIs that are on par with their smartphone screens. Our new ebook highlights areas you can’t ignore if you want to deliver a seamless experience.
Two Brand Talks presenters discuss the importance of creating conversation with customers, and how fonts help build connections across platforms.
Brand Talks on the Terrace explored different ways to achieve customer-centricity with Domino’s and Walmart.
Actions speak louder than words. But for marketers trying to form genuine, lasting relationships with their customers, embodying that ideal is complicated.
You know what they say, “classics never go out of style.” Maybe this is true, maybe it isn’t. But one thing is certain: When sans serifs took over typography in the early 1900s, they weren’t just a fad. They came to stay.
It’s safe to say that few people, if any, set out to commit copyright infringement. The reality is that most individuals and brands fully intend to pay.