Tag: Custom fonts

10 articles

Gotham’s new looks. How Monotype helped evolve an iconic typeface for the Obama Foundation.

Few typefaces are as deeply connected to a cultural moment as Gotham. Once chosen as the keystone typeface for the Obama for America campaign in 2007, Gotham Bold became synonymous with the campaign’s message of hope and change.

A shape shifter logotype with infinite possibilities.

Pioneering French lingerie brand Chantelle has stood for decades as a powerhouse of innovation and elegance. Over the past seven years, the brand has undergone a major transformation, refining its portfolio to better speak to the many facets of femininity.

Font management: Common digital challenges and how to fix them.

It’s well-known that font related issues can have a dramatic impact on your creative workflows, creative output as well as your admin teams. Lesser known, but just as important, is the impact fonts can have on your internal IT, as well as the digital experience you’re offering as a brand.

[Webinar] Type Trends 2024 in practice.

What is type saying to us in 2024? This year’s Type Trends report is a celebratory look at the universality of type – a collection of groundbreaking designs that reflects our changing world.  

The Neuroscience Behind the Emotional Power of Typography at Brand Talks London.

Marie Boulanger, brand designer at Monotype, presented at Brand Talks London in November 2022, giving an overview of our ongoing research into the neuroscience of typography.

Future London Academy: Typography 3.0 with Monotype.

Emilios Theofanous and Phil Garnham and the team of the Future London Academy as they revisit typographic craft, train the eye and place form back into context.

Always read the fine print.

Learn how today’s fonts handle the demands of modern technology, so you can ensure the fonts you use won’t let your brand down.

 

Neue Helvetica comes into its own for TED.

With their first site redesign in seven years, TED turned to Neue Helvetica as the perfect typeface for conveying ideas worth spreading.