Tag: Type19 articles
We’ve compiled six common myths around the role of text in augmented and virtual environments and reasons why these challenges don’t hold true.
It was Beatrice Warde who first compared typefaces to the clothes that words wear. A finely tailored suit can completely change a person's appearance, and in the same way typefaces can drastically alter what words mean, how they work, and how they make us feel.
Much like people, typefaces are multifaceted. They can be practical and straightforward, or they can be expressive and full of contrast, depending on how they're used. Making the most of a typeface means knowing how to unlock its secrets.
Good Type is a 10-part series of videos and articles that aim to answer a simple question: What makes good type ... good? The series offers an in-depth look at different aspects of font design to help designers understand how to choose the right font for a given project. Be sure to read parts one, two, three, four, five, six, and seven if you missed them.
Today’s creative departments and agencies have their hands full. Marketing in the digital age is a constant juggling act, and requires more improvisation and adaptability than ever before. No surprise, then, that’s it’s also more important—and more difficult—than ever to keep your teams aligned and working together.
Pairing typefaces is one of the more challenging tasks a typographer faces. It's a much-debated subject, and every designer will have their own approach, but there are some key guidelines that can help make the choice less daunting.
Choosing the right typeface can be a daunting task for any brand. At this year’s Adobe MAX conference in Los Angeles, California, we explored this topic in greater detail.
When designing with type, the use of numbers can take a layout from good to great. I’ll detail the four main styles below, what they look like, and how to use them to the best of their ability. I’ll also add a few tidbits of related information as we go.
Conveying a message with clarity means finding a typeface that's effortless to read. That goes a step further than making sure people can interpret it with ease.
Neue Kabel brings back the liveliness of the original's strikingly quirky characters, while adding in the long-lost italics and missing glyphs needed for it to address a wide range of editorial and branding purposes.
Monotype has unveiled its new FlipFont app, which gives Samsung smartphone users access to more than 100 fonts to easily personalize their devices by changing their system fonts to match their personality, interests or mood.
How much are designers willing to pay for high-quality fonts? Are variable fonts ready for showtime? And most important: Can fonts be sexy? These are among the mysteries the fourth annual Font Purchasing Habits Survey seeks to unravel.