Resources.
We recently presented our 2023 Type Trends report during a lively, interactive webinar. Our Creative Type Directors and report curators, Emilios Theofanous and Terrance Weinzierl, walked through the projects featured in the report to a global audience of over 1,300 live attendees. There were too many thoughtful questions to answer during the Q&A, so we’ve taken the time to answer them below. Enjoy!
Superheroes need sidekicks. Professional sports teams need coaches. And creative teams out there, whether they’re top-tier agencies or up-and-comers hungry to be the best, need a support team they can count on — especially when it comes to addressing their specific typeface and font licensing needs
You’ve been there before: there’s a new tool or system that could be useful for your organization or company, and now it’s up to you, and the rest of the leadership team, to decide whether it’s worth it.
Legibility is a crucial consideration when trying to choose a font for your project. Here’s how to find a legible font that will be easy on the eyes for your readers and customers.
Depending on how you currently manage your fonts, paying for a Monotype Fonts subscription can be an upfront investment that provides a substantial return. But as with anything that requires a yearly fee, it’s natural to wonder whether spending money on a font management tool makes financial sense to your creative team.
Creatives often search far and wide to find the perfect fonts. With the added pressure of finding high-quality fonts at a bargain (or for free), creatives can unknowingly introduce vulnerabilities to your network. Fonts are, after all, software, and like all software, they can be used for malicious purposes.
Need help executing your creative typographic vision? The Monotype Fonts support team can help. Find out how.
It's more important than ever to bring a sense of humanity and authenticity to your messaging. And if your type is the voice of your brand, then it's doubly important to make sure it's saying the right things.
Agency creatives understand the integral role fonts play in communicating a brand’s message through multiple touchpoints, but using fonts in a modern landscape requires licensing and intellectual property experts. To get ahead of the game, creatives need to learn how to use fonts to their advantage in a way that allows their clients’ brands to not only stand out, but adapt to new technologies and expanding consumer needs.
Many people think of fonts as static design elements, but in reality they are software files that regularly receive updates: anything from fixes, to expansions, or improvements, generally anything that often benefits the user in the long run.
Collaboration above all: How Monotype Fonts makes it easy for agencies.
Run an agency, or maybe you’re the head of production at one? Then you may or may not know about this major time- and money-saver when it comes to buying fonts, which is this: you don’t need to buy or license them, ever. Read that again in case you need to.