Creative Characters Ep. 2: Scott Starrett.

In our second episode, Monotype Creative Type Director Charles Nix talked with Scott Starret, co-founder of the design studio Tandem NYC, about serendipity and the experience of designing for a transformational political candidate.

Creative Characters Ep. 1: James Sommerville.

In our first episode, we talked with James Sommerville, co-founder of KNOWN_UNKOWN, about his ideas for the future of creative work, community, and work/life balance in a post-pandemic world.

Creative Characters Ep. 3: Jenna Blazevich.

In episode three we talked with Chicago-based lettering artist Jenna Blazevich, about chain stitching, punk rock, intersectional feminism, and whatever the heck Malört is.

A talk with Tom Foley on trends, the possible decline of Sans Serif, and what makes a type timeless.

Creative Type Director, Tom Foley, sat down Antalis Creative Power to discuss the 2021 Type Trends report, the state of Sans Serif, and consider what makes a font timeless in his latest interview.

First published on Antalis Creative Power

 

Sustainability: a way forward for brands, a challenge for design.

Today, it is a moral imperative that companies and agencies prioritize sustainable, environmentally friendly principles and practices. More and more consumers are demanding that brands act responsibly when it comes to environmental concerns. But what role does visual communication play in this topic, and how can type and design contribute to good sustainability practices?

5 tips for building a better font licensing strategy.

Kevin Laurino, Manager of Art & Print Production, Retouching, and Finishing at Netflix, shares some experiences from his career-long relationship with fonts and how to tame the beast that is managing a brand’s font licensing. Here are some tips to help get you started.

Meet the 2020 Beatrice Warde Scholarship recipient: Tatiana López.

Every year, Monotype and the Type Director’s Club (TDC) award the Beatrice Warde Scholarship to a young woman entering the design industry. This prestigious scholarship pays tribute to the first lady of typography,” Beatrice Warde, a champion of type education throughout her career with Monotype and the first female member of the TDC.

Soft serve digital and the importance of nostalgia during a crisis

Phil Garnham, Senior Creative Type Director at Monotype Studio explores the evolution of type in digital and celebrates the heritage at the heart of the Burger King rebrand.

First published on BITE

Why it pays to pay for creativity.

Artists pour their heart and soul into their craft and creations and in an ideal world, every artist would be recognized and paid appropriately for their efforts. In reality, however, artists often have to fight for their rights to be upheld. This has been true for centuries and is only intensifying in the digital era.

Announcing the 2020 Type Champions!

Monotype is thrilled to introduce the recipients of the second annual Type Champions Award, a program that recognizes brands for their creative, innovative, and memorable use of typography in developing and maintaining their brand identities.

Will the real Futura please stand up?

Monotype’s newly released Futura Now family is a revival and expansion of the famous typeface we all know so well. But do we know it, really?

Ed Benguiat, 1927-2020.

Ed Benguiat loved to draw letters. It’s what he did best. When he was not creating a new typeface, he could usually be found working on a piece of hand lettering or logo design for one of his many clients.

The next century of Futura.

It’s difficult to imagine the 20th century without Futura. Released by the Bauer Type Foundry in 1927, Paul Renner’s Futura was a near-instant hit that quickly established itself as an iconic, immovable piece of our shared culture.

Monotype announces a collaboration with House Industries.

We’re very excited to announce a partnership between Monotype and House Industries, a revered, eclectic design studio that has worked with The New Yorker, Jimmy Kimmel Live, Design Within Reach, and many other iconic identities. Beginning immediately, House Industries fonts can now be licensed through Monotype’s enterprise account teams, with a standard process that is already used by many leading global brands.

We’re all in this together: The importance of building a brand from the inside out.

Everyone knows the saying, “what’s on the inside matters most.” Sure, a person’s character is more important than what they look like, but how does this relate to branding? A brand needs to look and act a certain way to engage with its audience, right?

Typography and modern protest.

At its core, type is a storyteller. Letterforms deliver a message. And such messages are perhaps at their purest in the form of community-led designs for protest.

Is it time to rethink how creative work gets done?

We’ve spent a lot of time thinking about the effect the pandemic has had on the collaborative process that drives creative work at companies everywhere. Here are some ideas about where things could be heading. 

How fonts can help your customers feel right at home.

When it comes to your brand, your customers aren’t just evaluating your logo or your colors or the typography, they’re evaluating how your brand makes them feel. More than anything, brands are built on feelings—all the thought you put into design and the experience is simply in service of creating a feeling.