Type resources for designers and brand owners
Can fonts affect our feelings?
Brands rely on type to convey trust, sincerity, and reliability. Designers and brand experts have known for years that type affects how people feel, even if they can’t explain exactly why.
Read the Report: Type Trends 2022.
Monotype’s 2022 Type Trends report explores how several socioeconomic, political, and cultural events continue to shape the way we approach creative work and how connect to each other online and offline.
How retail brands can compete in our new digital reality.
Modern retail brands find themselves in an era of unprecedented disruption. Here are five ways fonts can strengthen your brand and customer experience.
5 ways to take the hassle out of asset licensing.
Learn how you can develop a simple, more secure approach to font licensing that puts the focus where it belongs: on the creative work itself.
Five font factors to consider for the financial services sector.
Learn how you can develop a simple, more secure approach to font licensing that puts the focus where it belongs: on the creative work itself.
Always read the fine print.
Learn how today’s fonts handle the demands of modern technology, so you can ensure the fonts you use won’t let your brand down.
8 Common mistakes to avoid when choosing brand fonts.
When you’re a designer, it’s thrilling to create a new brand or update an existing one. You get to be creative! Strategic! You get a chance to make your mark!
In addition to deciding on a color palette and imagery style, you get to choose foundational typefaces for your brand. But font selection should not be based on looks alone.
7 Typographic rebrands that worked wonders.
Today’s brands must keep up with a fast-paced digital world and navigate a “new normal” that’s still emerging from the worst of the pandemic. The last few years shifted everyone’s digital expectations, how brands operate, and in some cases, impacted their business models. Moreover, issues like biodiversity, sustainability, diversity and equity, and brand activism are all booming. So how does this all impact brand building? These macro shifts are greatly influencing how companies position themselves, the services they offer, and how they communicate with their customers.
How a Monotype Fonts subscription takes agencies to the next level.
From a supercharged creative team to account managers, a Monotype Fonts subscription empowers every role in an agency.
Legal font licensing: Secrets to avoiding pitfalls with fonts.
Font. Music. Imagery. Colors. These elements are all integral to creating digital assets and marketing campaigns. Like Cinderella, however, only one magical font will fit a specific project or campaign. If a marketing or creative team finds what they think is the perfect font that helps express the message behind the effort, everything else seems to fall into place–except for legal font licensing.
5 rebrands that used type to transform their sector.
Rebranding a business is not for the faint of heart. It’s an enormous operation that requires significant time and investment while offering the possibility of totally revitalizing a brand.
Choosing the right type for your project.
As a disclaimer: There are no big secrets here, no giant revelations from my 20 years of design and type experience, but it may be helpful to see how someone else goes about the process of narrowing down their font options. Once you start giving focused thought and deliberate time to choosing fonts, your choices will get better.
10 Ways to use the 2023 Type Trends in your designs.
Learn how to take styles from our 2023 Type Trends and apply them to your own designs.
Adapt to the latest trends and ways of working with Monotype Fonts. Here’s how.
Get inspired, stay adaptable, and deliver on-trend work with time-saving tools within Monotype Fonts.
8 reasons why you should pay for fonts.
Paid fonts are superior to free fonts in a variety of ways (and no, we’re not just saying that because we sell fonts). Learn what separates a premium font from a free font from experts at Monotype.
Why free fonts are costlier than you think.
From hidden viruses to incompatible applications, downloading free fonts comes with various challenges. Learn about the hidden dangers of free fonts and how a paid font library can help.
How moving away from VPN and into a cloud-based solution will improve workflow and connect your offices.
VPNs might be great at protecting your company network, but it’s an outdated way to use and manage fonts. A VPN-powered network slows creative production down and disrupts creators’ workflows, costing your organization time and money.