Resources.
Few typefaces are as deeply connected to a cultural moment as Gotham. Once chosen as the keystone typeface for the Obama for America campaign in 2007, Gotham Bold became synonymous with the campaign’s message of hope and change.
Playtype is based in Copenhagen, Denmark, and was born out of founder Jonas Hecksher’s graphic design practice. In this video, members of their design team share insights into their process and what guides a typeface project: intended purpose and deadlines!
Matteson Typographics is a Boulder, Colorado USA studio run by Steve Matteson. This video shares how music, nature, mechanical drawing, and letterpress printing have inspired him as an artist and type designer.
Cadson Demak was founded 25 years ago, and is a leading voice in type design in Bangkok, Thailand. They share how they think about type in relation to the world around them, and why they believe type designers are trend setters.
Behind every font is an type designer’s time, creativity, and craft; and behind every license is a set of practical factors: where the font appears, how often it’s used, how many people interact with it, and how central it is to your brand’s identity.
Think of buying and managing fonts like choosing footwear. Stilettos can look fab and work perfectly in the right situation — but they’re not right for every occasion or every person. Self-service font stores like MyFonts offer convenience and instant access, ideal for smaller projects or one-off purchases.
Many businesses assume they’re covered for the long haul once they secure a font license, to only to find out that isn’t the case. Many businesses assume they’re covered for the long haul once they secure a font license, only to find out that isn’t the case.
In a recent collaboration, OPX Studio and Monotype embarked on a transformative journey to refresh the branding of the Trussell Trust, a charity organization committed to ending hunger in the UK. This exciting project was spearheaded by David Bennet, Creative Director of OPX Studio, alongside Emilios Theofanous, Creative Type Director at Monotype, and Phil Garnham, Executive Creative Director at Monotype.
Licensing fonts can often feel like a confusing process, but it doesn’t have to be.
Pioneering French lingerie brand Chantelle has stood for decades as a powerhouse of innovation and elegance. Over the past seven years, the brand has undergone a major transformation, refining its portfolio to better speak to the many facets of femininity.
