Type resources for designers and brand owners
[Webinar] Exploring typography's emotional influence: A global look.
In the world of design and marketing, every detail matters. Color, messaging, and layout are all essential, but did you know typeface choice alone can boost positive consumer response by up to 13%?
Explore Brand Talks Chicago 2023
Experience Brand Talks Chicago 2023 and learn about the fascinating projects of renowned industry experts such as James Sommerville, founder of KnownUnknown, and LaShun Tines, Design Director, Weiden & Kennedy.
Tazugane Gothic Info adopted for display in smart motorcycle helmet.
Tazugane Gothic Info adopted for display in smart motorcycle helmet.
Introduction to Font APIs.
Typography is a crucial element in web design, shaping the visual appeal and readability of online content. In the realm of web development, Font APIs have emerged as powerful tools that empower designers and developers to elevate their typography game. In this blog, we’ll delve into the fascinating realm of Font APIs, uncovering their significance, usage, and the impact they have on enhancing the aesthetics and user experience of web applications.
CaseCo: A Case for Variable Fonts.
Variable fonts have been around for a few years now and are very well supported. But how much do we know about all the ways they can benefit a brand and its audience? We’ll take a look at how CaseCo, an admittedly fictitious company, has incorporated them throughout their brand identity and web experience: from brand voice and fidelity, to more expressive typographic choices, to being more accessible to more people across more devices — and even some benefits for website engineering and infrastructure teams. Even if only one or two of these use cases make sense for your work — variable fonts are ready to make a huge impact for your organization.
GPU Text Rendering Techniques Part II.
In part 1, we explored how a GPU can be used to render text in an application to enhance the performance. “Glyph Rendering and Texture Mapping” can be used to pre-render glyphs in a GPU texture and mapping of glyphs in that texture can be used at runtime to show those glyphs at proper position.
Artificial Intelligence journey at Monotype.
Our lives are becoming increasingly digital, and the part of our digital life that’s grown the most in recent years is e-commerce. Whether ordering something from Amazon or browsing a clothing site for the perfect new shirt, it’s getting easier and easier to find what we’re looking for online. But as it stands, there are still some ways that search and discovery on many fonts-related e-commerce sites can be improved — such as by using machine learning to help inform their results.
GPU text rendering techniques.
Text rendering is an important component in the design of modern graphical user interfaces (GUIs) and digital media. With the increasing demand for high-quality graphics, animation and real-time rendering, the use of Graphics Processing Units (GPUs) for text rendering has become a popular solution.
Picsart x Monotype: A dynamic collaboration that empowers creators around the world.
Monotype and Picsart have built a partnership that’s fueling creativity for Picsart’s 250 million monthly global users. Picsart, the world’s largest digital creation platform, allows creators of all levels to design, edit, draw, and share photo and video content.
Utility, authority, and a hint of steel for Bekaert.
Monotype designed a pair of custom typefaces for global market leader in steel wire transformation and coating technologies, Bekaert, creating a bold, modernist design that speaks to the company’s extensive history and industrial heritage. The typefaces are an integral part of a company-wide rebrand, led by Interbrand and designed to support Bekaert’s ambition to be the leading partner in shaping the way we live and move: safe, smart, sustainable.
Can’t find the perfect type? Here’s what to do.
It’s that time again. You’re at your desk, and it’s time to begin your new design project. First, you have to choose a font. To begin, you scroll through a list of fonts online and find yourself bombarded by the multitude of options. The number of fonts available is overwhelming. After several hours of researching, you finally find one type family you like, but you’re not sure how it will translate to mobile view. You jump to another option, but wonder if the font style will align with your target consumer.
Can fonts affect our feelings?
Brands rely on type to convey trust, sincerity, and reliability. Designers and brand experts have known for years that type affects how people feel, even if they can’t explain exactly why.
Read the Report: Type Trends 2022.
Monotype’s 2022 Type Trends report explores how several socioeconomic, political, and cultural events continue to shape the way we approach creative work and how connect to each other online and offline.
How retail brands can compete in our new digital reality.
Modern retail brands find themselves in an era of unprecedented disruption. Here are five ways fonts can strengthen your brand and customer experience.
5 ways to take the hassle out of asset licensing.
Learn how you can develop a simple, more secure approach to font licensing that puts the focus where it belongs: on the creative work itself.