Pairing typefaces is one of the more challenging tasks a typographer faces. This installment of Good Type examines the different ways designers can pair fonts.
A good typographic system is like a family—and just like people, it comes in all shapes and sizes, allowing it to address a range of design requirements.
Two Brand Talks presenters discuss the importance of creating conversation with customers, and how fonts help build connections across platforms.
When it comes to the display fonts, there's more freedom to experiment and play. Not just with the type itself, but with people's expectations.
Conveying a clear message means using a typeface that's effortless to read. This installment of the Good Type series examines which factors affect readability.
Helvetica® is perhaps the best-known typeface of all time, inspiring designers across multiple generations and around the world. Recently, Monotype’s Studio team released Helvetica® Now, a reimagination available in three optical sizes - Micro, Text, and Display. Every character has been redrawn and refit; with a variety of useful alternatives added.
Designers from several leading brands share their own experiences with Helvetica®, and discuss why Helvetica® Now is suited for the needs of a modern world.
Juan Erquicia, Group Brand Manager at Santander, discusses the hurdles his brand faced heading into its rebrand, and how a custom font from Monotype helped solve those challenges.
In this new video, learn more about how we bring brands to life, utilizing our full product suite to empower modern brand expression.
This first installment of the Good Type series shows how traces of the same forms and styles emerge again and again as fonts are created or revived.
Consumers are increasingly demanding connectivity in their vehicles, and are prioritizing in-car technology that enhances the driving experience.