Resources

Virtual reality: how brands are using this powerful marketing tool.

There's a tectonic shift going on in marketing and 360° video and virtual reality are at the center of it all.

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How brands are using virtual reality.

There's a tectonic shift going on in marketing and 360° video and virtual reality are at the center of it all.

TYPO Berlin: you only get ahead if you keep moving.

An amazing line up of 60 speakers will take the stage at TYPO Berlin to explore how they use digital tools creatively and how to overcome digital distractions.

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You only get ahead if you keep moving

An amazing line up of 60 speakers will take the stage at TYPO Berlin to explore how they use digital tools creatively and how to overcome digital distractions.

Adrian Shaughnessy

Theo Inglis chats with graphic designer, writer, lecturer, editor and publisher, Adrian Shaughnessy, about his love of design, vinyl and album art.

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Adrian Shaughnessy

Theo Inglis chats with graphic designer, writer, lecturer, editor and publisher, Adrian Shaughnessy, about his love of design, vinyl and album art.

How to choose a font that works everywhere.

Whether you are looking for a new brand font or want to establish a consistent visual identity across the web, here’s how to choose a font that works everywhere.

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Fonts that work everywhere

Whether you are looking for a new brand font or want to establish a consistent visual identity across the web, here’s how to choose a font that works everywhere.

Fonts behaving badly: Why you don’t always get the result you expect.

When you choose a font for your brand, you assume it will just work. But that’s not always the case, this fact can damage your brand’s visual identity.

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Fonts behaving badly

When you choose a font for your brand, you assume it will just work. But that’s not always the case, this fact can damage your brand’s visual identity.

A custom version of Proxima Nova will streamline Royal Caribbean’s digital presence for clear and confident communication with Chinese customers.

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Powering development in new markets for Royal Caribbean.

A custom version of Proxima Nova will streamline Royal Caribbean’s digital presence for clear and confident communication with Chinese customers.

Virtual and augmented reality: rethinking design in limitless spaces.

Kenneth Woodruff explores the difficulties of AR/VR product development and highlights projects that are breaking new ground in the space.

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Rethinking design in limitless spaces

Kenneth Woodruff explores the difficulties of AR/VR product development and highlights projects that are breaking new ground in the space.

BrandDayLondonCover

Lovers and Greenpeace talk through their campaign, End Ocean Plastics which aims to drive awareness of ocean pollution and drive urgent change.

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Branding can inspire positive change.

Lovers and Greenpeace talk through their campaign, End Ocean Plastics which aims to drive awareness of ocean pollution and drive urgent change.

Maintaining good brand health and a strong visual identity is essential to developing trust with your customers. It also requires constant focus and a willingness to adapt and experiment on the fly. We’ve highlighted areas you can’t ignore if you want to deliver the experience consumers expect.

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Read our eBook: The making of a modern brand

Maintaining good brand health and a strong visual identity is essential to developing trust with your customers. It also requires constant focus and a willingness to adapt and experiment on the fly. We’ve highlighted areas you can’t ignore if you want to deliver the experience consumers expect.