Inspiration for the Daytona™ typeface family came from a desire to provide the best fonts for use in televised sporting events. Jim Wasco, the typeface’s designer, drew the design as sturdy squared letters based on humanist shapes and proportions. Letters were designed with legibility in mind, kept narrow for economy of space, and inter-character spacing was established for easy reading. Daytona’s soft rounded corners also make for a friendly and appealing design.