Are you maximizing brand impact with typography? Let the Monotype Studio help.
Our type experts will determine the consistency, relevance and impact of your brand voice. We’ll review sizing, color contrast, legibility, scalability, global and style cohesiveness and the consistency of these elements across customer touchpoints.
We’ll gauge the performance and rendering of your font data across all environments to determine the impact on brand consistency.
A Brand Type Assessment is a perfect first step for brands in the early stages of considering a rebrand, new product launch or facing aggressive competitive pressures. We’ll evaluate the health and strength of key competitors’ type systems and the potential business impact it may have on your business.
• Internal asset analysis
• External asset analysis
• Competitor asset analysis
• Diagnostic (font software performance/internal technology systems)
• Report (executive summary, design assessment, best practices and recommendations)