House Industries keynote at Brand Talks Connected.

In this episode, Sofie Beier, a Professor of Design at the Royal Danish Academy, explores the science behind legibility, debunks common myths, and explains how context — not convention — shapes how we read. Tune in now.

Rebranding a business is not for the faint of heart. It’s an enormous operation that requires significant time and investment while offering the possibility of totally revitalizing a brand.