2021年10月20日――米国Monotype Imaging Inc.の日本法人Monotype株式会社（東京都千代田区、以下Monotype）が、株式会社ブリヂストン（以下ブリヂストン）と共同制作したコーポレートフォントが、公益財団法人日本デザイン振興会が主催する「2021年度グッドデザイン賞」を受賞いたしました。
「Bridgestone Type」（ブリヂストン タイプ）は、ブリヂストンらしさをデザイン要素に取り入れたブリヂストン社独自のコーポレートフォントです。ブリヂストン社のブランドパーパス「社会の進歩に貢献する」を実現するための3つのアプローチ「Care：安心」、「Confidence：信頼」、「Creativity：創造力」を、可読性、汎用性、美しさなどの機能としてデザイン要素に落とし込んでいます。制作においては、欧文書体のリーディングカンパニーであるMonotypeとの共創により、ブリヂストン社の想いをカタチにしたコーポレートフォントが完成しました。既に、一部のロゴや印刷物、Webサイトなどで使用を開始しており、今後はブリヂストンらしさを表現する手法の1つとして様々な媒体でより広く活用していく予定です。
「このBridgestone Typeは、汎用性、機能美、そして省スペースと可読性のどれも犠牲にしないという企業の強い意志が形になったものです。単語や文章全体を見渡すと、均質さと穏やかで明るい表情が前面に出ています。個性は保ちつつもデザイン的に奇抜な要素を取り入れていない点が、ブランドアイデンティティを息の長いものにすることは確実です。文字の細部に注目すると、要所要所のしなやかな曲線や、文字のストローク先端に持たせた丸みに気付きます。顧客に届けるメッセージが人らしい温度を持つようにと考えた設計です。狭い場所でも可読性を保てるよう、視覚的な調整を施したコンデンス体を最初からファミリーに備えるなど、省スペースの点でも機能的です。文字情報の質に真剣に向き合う姿勢に導かれて結実した Bridgestone Type がグッドデザイン賞に輝いたことは、とても大きな意味を持ちます。 Monotype がこのプロジェクトに初期の段階から関わることができ、とても光栄に思います。」
共同制作したブリヂストン社 BRIDGESTONE DESIGN部 上席研究主幹／アートディレクター 酒本康平氏からのコメントは以下の通りです。
「ブリヂストンブランドを表現するオリジナル書体の検討は、2016年に社内の勉強会からスタートしました。長期にわたり検討を重ねた書体がBridgestone Typeとしてコーポレートフォントに結実し、さらにグッドデザイン賞を受賞できたことは、創立から90年を迎える弊社のブランドデザインにおいても大きな成果だと感じます。今後はこの書体の活用がブリヂストンらしいブランド表現『Bridgestone Design』の軸となることを確信しております。」
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Monotype announces the acquisition of iconic type foundry Hoefler&Co.
Monotype Fonts Expands with New Customers, Partners, and Features to Help Creative Teams Succeed in a Digital-First Environment
Monotype announces key customer additions, while delivering new partner foundries and product enhancements to the creative community.
Formerly known as “Mosaic,” Monotype Fonts is a revamped, all-in-one solution that provides brands access to high-performing fonts through a simplified process.
WOBURN, Mass.—(BUSINESS WIRE)—Monotype today announced the launch of Monotype Fonts - the only on-demand font service designed by creatives, for creatives, making it easier than ever to find, manage, share and license fonts. With the world’s largest collection of award-winning type and more than 50,000 unique fonts, and 30,000 typeface designs, as well as a single agreement and central point of access to the world’s most sought after foundries and type designers, teams are now empowered to use fonts limitlessly. Monotype Fonts enables creative professionals to spend less time on administrative work, and more time on designing meaningful brand experiences.
Known previously as Monotype’s Mosaic, the service has undergone several notable upgrades this year: combining the extensive type design expertise of the Monotype Studio, fonts from a curated set of premier foundry partners, and new innovative features that solve challenges for increasingly distributed creative teams.
The world’s largest and most diversified inventory.
Designing with fonts should be: Simple. Innovative. Empowering. Monotype is dedicated to the art and craft of typography, and passionate about inspiring memorable design. With Monotype Fonts, enterprise brands can tap into the extensive expertise of the Monotype Studio, our team of world-class type designers and engineers. This includes the Studio’s curated collections, inspirational content, and early access to new releases - such as the recent launch of Futura Now, the most definitive version of the family that defined modern typography.
Monotype Fonts is more than just Monotype’s Fonts.
Monotype Fonts includes Monotype’s library of over 14,000 notable designs as well as a collection of the world’s most renown independent foundries and type designers. Users can expect to find access to new releases, and a wide variety of trend-setting options including contemporary designs, iconic classics, and hidden gems. Monotype Fonts covers 90 percent of the world’s spoken languages, so wherever or however your business operates, you’ll have the assets you need to be successful.
Every font in the library is covered by a single license. Use these fonts for anything, from early prototyping to sprawling digital campaigns to a global rebrand. No double-checking licenses and paperwork, no pausing the design process to chase down approvals.
“Modern branding requires an ‘always-on’ approach, while design teams are tasked with flexing identities to an ever-changing set of digital channels, regional locations, and consumer preferences,” said James Fooks-Bale, Monotype’s Senior Director of Brand. “In a remote world, especially, designers need creative assets that perform, and tools that allow them to collaborate without administrative burden. Monotype Fonts gives brands unparalleled access to award-winning content and fonts, curated from the top foundries around the world. This service does the heavy lifting for font discovery, management, and licensing, so brand designers can spend more time building brand experiences for today’s consumers.”
Built by designers, for designers.
Monotype works with the best type designers, brands, agencies, and creatives in the world, and that experience and expertise is hardwired into Monotype Fonts. Today’s creative teams are operating in remote environments, and this service brings the best design expertise to you wherever you are.
“As a designer, I know how fragmented the journey can be to finding great type,” said Jamie Neely, Monotype’s Director of Product Design. “I also know how frustrating it is to find that perfect typeface… only to be met by confusing licensing options and unpredictable fees. We’re tremendously excited to share Monotype Fonts and to feature type from the world’s leading foundries alongside our own Studio. Everything is covered by the same license and the same pricing. We hope this makes our newly-remote world a little easier to navigate and understand—for both brands and foundries.”
Monotype Fonts solves challenges that modern creatives face, including:
Fonts that perform. Monotype has vetted every typeface in the Monotype Fonts system, making sure the files perform as expected and that the supporting software has been professionally developed, so you can trust that they will work in any digital environment you may be operating.
Integrated with the creative tools you use. Your teams can work seamlessly with auto-activation into creative programs like Sketch as well as Adobe® InCopy®, InDesign®, Photoshop® and Illustrator® software, even when you’re offline.
Optimized font management. Third party fonts are now automatically organized and grouped by family. Existing tags and AI metadata enable search results to more closely align with the characteristics and mood described in the search field. For administrators, reporting helps quickly see licensing consumption.
The modern and simple UX delivers a much needed improvement to the font management experience, making it easy to classify, access, share and track the fonts you use every day.
Localized experience across the entire workflow. From Monotype Fonts to the Monotype App, all touchpoints support the needs of native speakers of English, French and German.
Improved search. Type-ahead search and faceted filters have been introduced to help creatives quickly understand the variations available for each family - weights, styles, and other options can be easily delineated. Users can also search by designer or foundry, as well as by defined classifications or genres.
Monotype Fonts makes the entire font workflow more simple. From discovery and design ideation to licensing and commercial distribution, this upgraded service gives your creative team access to use the world’s best typography. And it helps your administrative team sleep better at night knowing that you’ve got the rights to deploy the best fonts across your brand identity system.
To learn more about Monotype Fonts, and how it can reduce burden and enhance creativity for your teams, visit our website.
Public Relations, Monotype
Havas Formula for Monotype
ThoughtLDR for Monotype – UK
Koschade PR for Monotype – Germany
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WOBURN, Mass., Nov. 19, 2020 - Monotype today announced the winners of the second annual Type Champions Award, which recognizes and celebrates brands that elevate the value of typography in developing and maintaining brand identities. The winners were selected by a panel of 19 global branding experts who evaluated the role of typography in building brand messages, marketing and advertising efforts, and overall customer experiences.
The 2020 Type Champions include:
- Actual Source
- Australian Centre for the Moving Image
- Baemin Vietnam
- City of Helsinki
- Studio Dumbar
Winners will be revealed at Monotype’s Brand Talks Connected virtual event today, which brings together design, marketing and branding professionals to examine trends, learn real-world strategies and find inspiration. To learn more about the 2020 Type Champions and their projects, visit the Type Champions Award site.
The judges panel recorded several notable takeaways about this year’s winners:
- “This years nominations were incredible. I feel honored to have seen such a wonderful display of type use and font creation to further the field and build awareness on what typography can do to bring brands to life.” – Kristine Arth, Founder and Principal Designer, Lobster Phone
- “Typography is both architecture and music. It should explode with clarity and delight, elevating a brand’s voice above an increasingly noisy mess of customer interfaces and experiences. More than any other visual element, typography can be the most potent technology a company has to distinguish itself and deliver its promise to the communities it serves. This year’s winners demonstrate how type can be smartly leveraged by brands – both big and small, neighborhoods and nation-states, local cultural organizations and world culture at large. Congratulations to every single one of the uncommonly literate designers who have imagined, created, fought, worked insanely hard, imagined, created, fought, and worked insanely hard again to bring this most important craft to life.” – Brian Collins, Chief Creative Officer and Founder, COLLINS
- “We received nominations from around the world this year, with true diversity across regions, cultures, industries, and brand sizes. What I love most about the list of 2020 Type Champions is that they cannot be put into one category. Each represents a fantastic and unique example of typographic excellence that works for the brand (or location!) and its specific set of needs.” – Jenn Hilliard, Senior Manager, Brand Development & Strategy, Rocket Mortgage
- “This year, when evaluating work I was looking for a few specifics: expressive elements in type, unique characters that I hadn’t seen before, nuanced detail of the typefaces in either layout or broader use. While the bulk of nominees did not disappoint, the brands we collectively selected stood out for their distinct families and bold personalities.” – Blake Howard, Co-Founder and Creative Director, Matchstic
- “As the world shifts dramatically to digital experiences, the role of typography becomes ever more critical for brands looking to deliver consistent, meaningful experiences. Of the many submissions, our panel selected a set of winners that represent how powerful, albeit varied, the use of type can be in crafting identity.” – Charles Nix, Creative Type Director, Monotype
The 2020 Type Champions Award panel includes:
- Abbott Miller, Partner, Pentagram
- Alejandro Paul, Type Designer and Founder, Sudtipos
- Andy Payne, Global Chief Creative Officer, Interbrand
- Bobby C. Martin Jr., Co-Founder, Champions Design
- Blake Howard, Co-Founder and Creative Director, Matchstic
- Brett Zucker, Chief Marketing Officer, Monotype
- Brian Collins, Chief Creative Officer and Founder, COLLINS
- Charles Nix, Type Director, Monotype
- James Fooks-Bale, Creative Director, Monotype
- Jenn Hilliard, Senior Manager, Brand Development & Strategy, Rocket Mortgage
- Josh Miles, Chief Marketing Officer of SMPS and Host of Obsessed Show
- Kirsten Dietz, Founder and Partner, Strichpunkt Design
- Kristine Arth, Founder and Principal Designer, Lobster Phone
- Mohamed Gaber, Founder, Kief Type Foundry
- Nicole Johnson, Associate Director User Experience, Iconmobile Group
- Patrick Märki, Managing Director, KMS Team
- Perrin Drumm, Head of Publishing, A24
- Rodney Abbot, Senior Partner, Lippincott
- Sherina Florence, Creative Director, Ogilvy
Follow the conversation further by searching #TypeChampions2020 on Twitter, Facebook, Instagram and LinkedIn.
Monotype empowers creative minds to build and express authentic brands through design, technology and expertise. Further information is available at www.monotype.com. Follow Monotype on Twitter, Instagram and LinkedIn.
Monotype is a trademark of Monotype Imaging Inc. registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions. All other trademarks are the property of their respective owners. ©2020 Monotype Imaging Holdings Inc. All rights reserved.
Public Relations, Monotype
Havas Formula for Monotype
ThoughtLDR for Monotype – UK
Koschade PR for Monotype – Germany
[email protected] ###
From Wes Anderson films to Field Notes journals to the plaque on the moon, Futura is iconic. Monotype Studio has reimagined the typeface as Futura Now, bringing with it all-new rhythm, balance and readability.
Monotype provides an efficient and high-quality font rendering engine for embedded devices, Monotype Spark. It is integrated into Qt Quick Ultralite as a backend to the QML Text API and comes as an additional option to our pre-existing so-called “Static” font engine. If you already have a working Qt for MCUs application, no extra code is required to switch to the new engine. You only need to configure your project to use Spark and if you use multiple fonts, bundle them into a single fontmap file.
Remember back when ‘The Future’ was a comfortable place that belonged to dense analyst reports, dramatically-lit conference stages, and glossy strategy decks? That future is, suddenly – and across pretty much every market vertical -happening right here, right now.
Monotype’s Ambiguity typeface, designed by Monotype Studio’s Charles Nix, has been recognized by Fast Company’s 2020 Innovation by Design Awards in the graphic design category.
With less than one hundred days until U.S. elections, local and national candidates across the country are vying for votes with bold ideas and eye-catching designs. In an election year where a pandemic has curtailed photo ops and cancelled meet-and-greets and rallies, a campaign’s digital presence is the only way to safely connect with voters. As more Americans engage with candidates online, political hopefuls are realizing what design enthusiasts have long understood: a cohesive and impactful visual identity is critical to a successful campaign.
Obsessed Show host Josh Miles interviews Brett Zucker, CMO of Monotype, on how brands can champion creativity to navigate and succeed during and coming out of a crisis. As strengthening the customer experience now remains top of mind in the digital-first era, Zucker reminds listeners that fonts are the most valuable art form from the standpoint of brand recognition. Monotype is helping to meet this industry evolution by championing the power of creativity, and why it matters more than ever before.
Quantum Workplace, a leading provider of comprehensive employee engagement and performance software, announced recently the winners of its annual Employee Voice Award (EVA). Monotype was honored to be featured as one of four winning organizations, including BKD CPAs & Advisors, Alnylam Pharmaceuticals, and ChenMed.
Quantum Workplace’s EVA honors organizations that excel in the employee engagement arena. To be considered, award candidates must have demonstrated their dedication to making work better every day through collecting, analyzing and acting upon employee feedback.
Monotype won in the category of Teamwork Triumph, which recognizes entities that shifted employee engagement efforts from solely a human resources (HR)-focused function to one championed by non-HR teams within the organization, emphasizing companywide commitment to workplace culture.
From the press release:
Monotype, Woburn, Mass. Monotype, which empowers creative minds to build and express authentic brands through design, technology and expertise, was presented the Teamwork Triumph Award, recognizing efforts of their non-HR-based, cross-functional team, created to take ownership of key employee initiatives. This team, comprised of leaders across the organization, was responsible for conducting engagement and pulse surveys, implementing reward and recognition programs, and strengthening employee communication. Their efforts decentralized employee engagement and workplace culture from solely an HR function by transforming it into a companywide commitment. After the team was implemented, the company saw an 18 percent increase in favorability regarding employees’ understanding and alignment of strategies and goals.
Read the full press release here.