Charles Nix Tells the Story of Helvetica Now.
トピック
Helvetica® is perhaps the best-known typeface of all time, inspiring designers across multiple generations and around the world. Recently, Monotype’s Studio team released Helvetica® Now, a reimagination available in three optical sizes - Micro, Text, and Display. Every character has been redrawn and refit; with a variety of useful alternatives added.
In this presentation, Charles Nix, Type Director at Monotype, shares how the project came about and discusses the specific updates that have been made to address the needs of a modern world.
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NeueからNowへ——21世紀に向けてHelveticaはどのように進化したのか
リリースから60年、Helvetica®はその明快さと中庸さで常に人気を誇ってきました。しかし多くの書体にたがわず、時代や技術の変化とともに、この書体に求められるものも増えてきました。スイスデザインのシンプルさを体現したHelveticaは、これまで以上にさまざまな場面、さまざまなサイズでの活躍が期待されています。
Charles Nix Tells the Story of Helvetica Now.
N-3-1951
Agency, Creative