For a Successful Future, Designers Must Ride the AI-Powered Train

22nd August 2025

Thought Leadership

Image of a rectangular lit sign set on a sheet of corrugated metal. The light is bright white and the text is in all caps in pink with the letters "AI" subtly set apart in a darker pink.. TEXT: "RIDE THE TRAIN."

Thought Leadership

22nd August 2025

For a Successful Future, Designers Must Ride the AI-Powered Train

Designers and typographers have experienced many technological leaps. The arrival of desktop publishing in the late 1980s shifted design and typography from a mostly mechanical practice to a mostly digital one.

Now we’re experiencing the high-speed train transition to “AI everything.” How do we best prepare and adjust how we work now to build for our new working futures?

Read Charles Nix’s latest piece with the Fast Company Executive Board to learn how to ready yourself and your brand to create an AI strategy based on where you’ve been, where you are, and where you want to go.

Portrait of Charles Nix wearing a black shirt in front of a black brick background cropped 3x2.

Senior Executive Creative Director

Charles Nix.

Charles Nix is a Senior Executive Creative Director, designer, typographer and educator. He was lead designer for Helvetica Now and has designed a number of popular typefaces in the Monotype Library, including Walbaum and Hope Sans, which received a Certificate of Typographic Excellence in the 22nd Annual Type Directors Club Typeface Design Competition.