What are font superfamilies and why do we need them?

Font superfamilies are vast collections of type that can meet a multitude of needs without compromising on consistency. But what defines a superfamily, exactly?

机器翻译的过去、现在和未来。

从图灵到谷歌翻译,Julia Errens 追溯了机器增强翻译的历程。

Behind the creation of FS Renaissance, with Craig Black and Pedro Arilla.

FS Renaissance is a handcrafted display font where each letter stands alone as a piece of art. Craig and Pedro recently shared their perspective on the concepts and creative process behind FS Renaissance.

How the pandemic made fonts friendlier.

Creative Type Director, Phil Garnham, spoke with the Economist in May about the impact the pandemic has had on typography. With such an unprecedented year we’ve had, Phil uncovers how this period has evolved fonts to become friendlier to their audiences. 

从 TrueType GX 到可变字体。

经验丰富的字体设计师 Tom Rickner,分享了他在字体最令人兴奋的发展最初几十年中的个人角色。

虚拟现实:品牌如何使用这一强大的工具。

市场营销正在发生结构性的变化,全景视频和虚拟现实是所有这些变化的中心。

What’s behind the rise of ‘quirky’ serifs?

Sans serifs have long dominated the world of corporate branding, but some companies are going for a different look: Fun, funky serifs. What’s behind the change?

手写字体的秘密和细节。

在世界上数以千计的字体中,手写字体自成一类。但即使在这个看似狭窄的领域,也有一系列的风格反映了在实际笔迹中发现的变化和细微的差异。

用于游戏的字体

游戏中的字体扮演着主观的角色,帮助传达游戏主题和氛围,同时塑造人们对游戏内容的期望。还有一项更实用的工作,就是在任何类型的屏幕上用多种语言快速、清晰地传达信息,这样就不会有人掉以轻心或陷入困境。