Sometimes clients just don't where their font comes from. Here's why their project (and your reputation) benefit from convincing them it matters.
As new marketing strategies come and go, email remains one of the most effective ways brands can reach their customers. Here's how web fonts can help.
Each element of your typography strategy has a role in streamlining your workflow and helping your designers produce higher quality work on deadline.
By 2020, Gen Z will represent 40% of consumers. The first generation to grow up in a time of constant connectivity, brands can learn a lot from Gen Z.
When you choose a font for your brand, you assume it will just work. But that’s not always the case, this fact can damage your brand’s visual identity
See how styling live text with web fonts can be far more efficient and streamlined than old-fashioned methods, especially when building digital ads.